Digital Marketing Advance Course
Digital Marketing Advance Course
Original price was: ₹12,000.00.₹10,000.00Current price is: ₹10,000.00.
BASICS OF SEO INTRODUCTION TO SEO
- What is search engine optimization?
- How SEO works for websites?
IMPORTANCE OF SEO
In recent years, SEO has been emerged as a huge promising career. More than 60% of the businesses are conducted online and wishes for high search engine rankings for their sites to survive successfully in competitive business world. With extensive training of SEO , you will come to know, SEO is more than just bringing tons of traffic to a website. It is an art and science which enabling websites efficient enough to increase sales and profits of a business.
SEARCH ENGINES VS. DIRECTORIES
To be listed on the major search engines is the most important aim of the search engine optimization, because they can potentially generate traffic to a site. Most of us are familiar with yahoo, Google and MSN. However, the list is huge. Some of the other major search engines results include AOL, Hotbot, AltaVista and many more. We will make you familiar with all the major search engines as well as techniques and tricks to secure greater visibility upon them.
SEARCH ENGINE OPTIMIZATION
On page optimization is the foremost step for any SEO strategy. It will not only help you to rank higher but will also enhance overall readability of your website. We teach you all the methods and tricks for effective on page optimization.
SEO ON PAGE OPTIMIZATION TOOLS
•Competitors Analysis
•Keyword Research
•Keyword Placement
•Title Creation
•Meta Tag Creation
•Meta Description Creation
•Content Optimization
•Keyword Density
•URL Structure Analysis
•Content Creation
•Image Optimization
•Sitemap Creation
•Use of robots.txt
•Doorway Pages
•Invisible Text
•Cloaking
Off page optimization concentrate upon what can be done off the pages of a website to maximize its performance in the search engine results. It concentrates on getting back links through various link building strategies and other techniques.
SEO Off Page Optimization tools
•Search Engine Submission
•Directory Submission
•Article Submission
•Press Release submission
•Forums Posting
•Link Building
One Way
TwoWay / Reciprocal / Link Exchange
Three Way
•Blogs
Blogs Creation
Blogs submission
Blogs Commenting
•Posting Free Classifieds
•Google Mapping/Listing
•Social Book marking
•RSS feeds
•Video optimization
•Link Building
•Google Keyword Tool
•Word Tracker
•Keyword Spy
•Keywords Position Checker
•Keyword Density Checker
•Google Analytics
•Stats Counter
•Word Tracker
•Keyword Spy
•Keywords Position Checker
•Keyword Density Checker
•Google Analytics
•Stats Counter
SEO reporting enables you to review and monitor your progress in your SEO campaign. It is important to monitor the various statistics and indicators
to secure stable top position. It helps to know what the data means and how it affects any website’s search engine rankings.
to secure stable top position. It helps to know what the data means and how it affects any website’s search engine rankings.
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